official. White, as a colour, has never been more popular. That's why Teknomat
UK is delighted to announce that the latest colour option for machines from its
Synchro espresso range is White.
been a top runner in car colours since the late 'noughties' and it remains up
there. According to some industry stats it is the number one choice for 2014
models, claiming as much as 25 per cent of the new car market share in 2013,
knocking silver and black into joint second place with 18 per cent each. Of
course, they don't just call it white; it's pearly white, brilliant white, pure
white or pure brilliant pearly white if
they can't quite make up their minds! But these embellishments of the description
of the colour white actually do justice to the depth of colour that modern
technology manages to give to the simple colour, white. Sometimes it looks
almost blue, sometimes it looks like snow glistening on a mountain. Never does
it look flat and boring. And the same is true of the white Synchro.
But white isn't
just a colour. To many people, white means so much more, because of the values
with which it is associated. In home electronics, white became the colour of
choice, also in the 'noughties', when it became synonymous with high tech,
modern equipment. It is also now a status colour, largely thanks to the
activities of Apple where the predominance of white in its cutting-edge
products - iPods, iPads, iBooks, iPhones, iMacs has added 'hip' to the
checklist of ticks.
luxury & quality. Black has long been associated with these values, but now
white is too.
If you want
to see the stunning new white Synchro, please come along to our showroom or
visit us at Caffe Culture this year (May 14-15), stand H8.
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